Thomas Hoeffgen is an award-winning visual artist known for his ability to create "playgrounds" wherever he goes—whether it's behind the lens or out on the waves. His work captures movement and energy in striking ways, with a signature minimalistic and cinematic style that transforms the ordinary into the extraordinary.
Born in Kiel, Germany, Thomas discovered his passion for photography while working on a ship with troubled youths during his civic service. Sailing the Canary Islands, he began capturing spontaneous moments, laying the foundation for his future in visual storytelling.
Over the years, his impressive client list has included iconic brands like Timberland, Diesel, Adidas, BMW, Audi, Red Bull, Tommy Hilfiger, Hilton, Reebok, Wrangler, Macy's, Merrell, Under Armour, Les Mills, Harman/JBL, Lands' End, and Westin Hotels. He has also collaborated with world-class agencies such as McCann NY, BBDO, TracyLocke, Pereira & O'Dell, TBWA\Chiat\Day, Publicis NY, and Leo Burnett. His ability to translate dynamic energy into still and moving images has made him a sought-after artist in both commercial and artistic arenas.
Thomas is the founder of Arena Studio, a company dedicated to fostering collaboration across all creative fields, with a particular focus on exploring the possibilities of storytelling through moving and still images.
His work has been exhibited in prestigious institutions, including:
- Brooklyn Museum (2016)
- Olympic Museum, Lausanne (2017)
- Tampa Museum of Art (2017)
- Grand Rapids Art Museum (2018)
- Ministry of Foreign Affairs, Berlin (2010)
- Galerie Jean Denis Walter, Paris (2016)
He has authored two books:
- African Arenas (2009), a decade-long photographic exploration of football culture in Africa.
- Roadside (2016), showcasing his love for capturing the beauty in the everyday.
His exceptional work has earned him numerous awards, including:
- Lead Awards, Germany (2011)
- International Photography Award (2012, 2023)
- PDN Photo Annual Award (2016)
When he's not behind the camera, you’ll likely find him surfing the waves off Cape Cod or Brooklyn.
